BookF27 – A platform for Fashion and Style

Fendi x Fila

After the strong collaboration between Louis Vuitton and Supreme now Fendi wants to show us they can do it too. Fanny pack with the mon... READ MORE

Fakes in the market

Take a good look around you and chances are 80 per cent of your friends and colleagues are scoring the most recent IT bag and shoes right no... READ MORE

The New Normal

The UAE has become a major player market for second-hand luxury shopping with many customers warming up to the idea that previously owned lu... READ MORE

Daphne Guinness- Contra Mundum

Daphne Diana Joan Susanna Guinness is an heiress, a fashion designer, an art collector, a model, a musician, a film producer, an actor and a... READ MORE

Hello Happy By Benefit

We seldom come across packaging that makes us squeal (in a good way) but Benefit's latest foundation has done just that. Give a warm welcome... READ MORE

The Fashionable IT-Bags You Should Get Your Hands On This Season

Fashion has been moving to a high speed lately in which not all of us can keep up with or even want to try to. There are now two different ways to approach the fashion luxury world or should we say, fashion lovers nowadays stand in two complete opposite side of this matter, and there’s no in between... READ MORE

Travel In Style

Whether you're jet-setting to the South of France or going on an exotic Caribbean getaway, we've got the most amazing suitcases to make sure you travel in style. So all you need to worry about is what to pack inside.Louis Vuitton Ok so we know the £25,885 price tag might be slightly indulgent and... READ MORE

Lady in Red

Deep, matte, bright or even glossy, a swipe of red lipstick can update your look instantly. We recently fell head over heels for Pat McGrath's range of show-stopping rouges. Each one has a velvety formula that is highly pigmented so you can make a statement with minimal effort, no wonder it's a cult... READ MORE

Supreme New Drop

Supreme has officially redefined what it means to have a high streetwear brand! Dropping surprising collections every now and then has become the norm but keepi... READ MORE

Seasonal Scents by Floraïku

Floraïku is a French niche line from Clara and John Molloy of Memo and we're obsessed. Here are our three favourites that should be sitting pretty on your dress... READ MORE

La Creme Main by Chanel

Listen up because we've just discovered your new handbag staple. Meet the latest addition to the Chanel family, La Creme Main. Housed in an adorable pebble shap... READ MORE

Balmain & Beyoncé

Nearly three months after the most unforgettable and iconic music performance to ever go down in history, aka #Beychella, Balmain, and Beyonce are at it again. ... READ MORE

The Must-Have Skirt

After we saw Victoria Beckham rocking a maxi white silk skirt on the streets of London a few days ago we are obsessed with the clothing piece we didn't pay atte... READ MORE

Louboutin Lashes

If there’s one beauty product we rely on to keep our look in check, it’s without a doubt mascara. Just a few swipes can dramatically change your entire face and... READ MORE

Dine with Dalí

Salvatore Dalí needs no introduction; the late artist is a Spanish surrealist painter best known for his striking surrealist work, his pieces draw crowds every... READ MORE


After the success of our Medkhan feature that highlighted the most beautifully designed Medkhans, we have decided to light the way and feature our top Bukhoor t... READ MORE

Summer Colors

Summer is well underway as our Instagram feed proves it. It’s blowing up with holiday pictures of friends and bloggers at the beach, working on their tan and en... READ MORE

The Kardashians-West for Fendi

There is something in Chris Jenner's genes, which makes all her daughters super successful - we do not know what and how, but we want it too! With 20 years old ... READ MORE


Western-inspired details, sleek lace-up boots, plush velvet clutch bags and modern, geometric totes: look to these elegant finishing touches to elevate your l... READ MORE

Erdem x NARS

Not all collaborations are created equally and the one between NARS and Erdem is one we've been waiting for with bated breath. The love affair between these two... READ MORE

The Fall Of The Fillers

Up until recently, big lips were the bushy brows of beauty. Everyone wanted them and just like that, they became the most coveted accessory amongst the style se... READ MORE

Don’t judge the shoes

Nothing has divided the fashion community like the new Haute Couture SS18 Dior shoes; with Instagram posts from big bloggers taking polls about them, they have ... READ MORE

Summer Arm Candy

With your Cult Gaia bag by your side, your Maison Michel canotier on your head and your Hunza G swimsuit on, you might think that you are ready to own the summe... READ MORE


First, we notice the small bag during fashion week, then we saw it appearing in some of our favorite Instagram profiles. Shaped as a basic non-branded shopping ... READ MORE